Lime Crime is one of the hottest cosmetics lines on the planet today. Its founder is Doe Deere, the Queen of Unicorns, known for her purple hair and the blindingly bright colorful makeup her company offers to people worldwide. Doe Deere has been passionate about makeup and bright colors ever since she was a child. With Lime Crime she has been able to combine them both into a wildly successful business. Using her natural flair for marketing, she has turned the company into an international sensation.
Born in Russia, Doe Deere first became involved in business as a young teen when she sold temporary tattoos to her classmates. Ambitious and imaginative, she quickly understood she had to help the other children realize wearing the tattoos was cool before they would buy them. It was her first lesson in marketing. Doe Deere and her family moved to New York City when she 17. She wanted to be a model and fashion designer, so she attended Fashion Institute of Technology. She then created some innovative styles and build a website to market them.
But Doe Deere always dreamed big. So when she didn’t attain the level of success she wanted, she turned he attention to music. She formed a rock band with her now husband Mark, did tons of shows and recorded a few albums. It was when she was unable to find brightly colored makeup to wear on stage that she ended up founding Lime Crime. Doe Deere taught herself how to create makeup. She showed the products she made to the visitors to her online makeup tutorial. They loved it and encouraged her to market the makeup. Doe Deere created a website to do just that in 2008 and Lime Crime was born.
Doe Deere lived in New York City from 1998 until 2012. She lived in Brooklyn for 9 years and Manhattan for three before moving to California with her husband. It was while in New York that she began building on the marketing skills they had developed promoting their rock band, combined it with her natural flair for internet marketing and introduced the Lime Crime cosmetics line to an international audience. Doe Deere followed her heart, used her unique talents and is now an international success.
She tells ambitious women that ask her about building their own companies to follow their heart and do what they love. Explore their unique and special talent. She also explains that it takes hard work and dedication to succeed in business. She advises young entrepreneurs to give the best value possible with their products, remain true to their vision and keep striving to improve. If they feel strongly about what they’re doing they will eventually attract people that share their taste and they’ll succeed.
In the beginning some people thought Lime Crime makeup was too bright and had unusual colors. Now a growing number of people worldwide use Lime Crime makeup to express themselves freely without fearing how others will judge them. Learn more: https://www.savoirflair.com/beauty/288147/doe-deere-morning-routine