Monthly Archives: June 2018

The Real Real’s Entering the Beauty Market.

The Real Real Is a luxury consignment eCommerce store. The company has been providing resale services to its millions of users since 2011. The Real Reals plan is to continue growing their successful business with a new assortment of beauty products.

They’ve started their beauty branding by discreetly incorporating beauty products online as well as some stores in Manhattan Soho and their pop ups in Las Vegas. There have been various reports stating The Real Real has been selling beauty products, in Soho stores, since late last year.

Maintaining the companies sustainable culture factor is imperative for The Real Real leadership team. The leadership team including chief merchant, Rati Levesque, ensures all products are non-toxic. Chief Merchant Rati Levesque stated, “We are testing a curated selection of beauty products, both online and in our brick-and-mortar locations with the goal of really completing the customers journey.” The Real Real always has their customers in mind and seek to provide them with a well-rounded shopping experience. Chief Merchant Rati Levesque also explained that the company seeks a trusting relationship with their consumers. Bringing beauty products to The Real Real is for the customer to be able to find both luxury clothing and beauty products at one trusted destination.

Despite the Real Real being a second-hand shop, all of their beauty products are totally brand new. The beauty products are sold directly to the company. There are no third-party contributions involved in the selling of The Real Real beauty selections.

Entering the beauty world is one of the smartest and customer convenient moves this company can make. Beauty is a popular business. It’s great for marketing and attracting more people to their pop-up shops and stores. Beauty products are a great bargain for every party involved in this new venture for The Real Real. CEO Julie Wainwright says “We’re getting beauty and home brands that want to sell new product in our store. The lines are starting to blur a little.” There is no shortage of high quality clean beauty products for The Real Real consumer.

Bradesco Leads Trabuco Into the Future

     Luiz Carlo Trabuco Cappi was born in Marilia, Brazil in 1951. attained a B.A. degree in philosophy from the University of the Sao Paulo de Marilia, followed by earning a postgraduate degree in sociopsychology from the School of Sociology and Politics of Sao Paulo. It was at the beginning of these further education years that he began working as a clerk for Bradesco Bank in 1968. At that time he was only 17 (having graduated high school early). He would make Bradesco his career for the next 40-plus years.

Trabuco soon proved to the Bradesco board of directors that he had the chops to enter Bradesco’s corporate world. Through the following years, he held a miscellany of positions including department director, managing director, and executive vice president. During these years he was instrumental in modernizing Bradesco’s communications systems and practices. He also helped introduce a new corporate university call Unibrad.

Bradesco Bank is headquartered in Osasco, Sao Paulo. It has two primary divisions: Insurance and Finances. Bradesco’s provided services include capitalization bonds, life, automobile, pension plans, and health and patrimonial insurance. The company was first founded in 1943 by Amado Aguiar. In the mid-60s the Brazilian government experienced a military coup, after which there was a decided rise in economic prosperity. During this time Bradesco saw great growth and success, shooting to become the number one bank in Brazil.

During this time of rising prosperity, Bradesco bought 17 other banks, 105 branch offices of INCO-Banco and 200 branch offices of Banco da Bahia. Today it has a massive network of 5,314 branch offices and three international offices, with one in New York and two in Grand Cayman. In addition, it has subsidiaries in Hong Kong, Tokyo, Mexico, Bueno Aires, Grand Cayman, Luxembourg, and London. A substantially lead was made yet again in 2016 after Bradesco acquired HSBC Holdings for $5.2 billion. This past March, Trabuco began to be led by its new CEO, Octavio Lazari. Lazari, 54, was named as Trabuco’s successor in February.

Vijay Eswaran’s Saying On Being Close To The Abyss

It’s not uncommon to hear old sayings about living as if tomorrow is not promised, and perhaps you get reminded of that whenever you lose a loved one. But Vijay Eswaran has a way he describes it as always being just two minutes away from the abyss. What this means is that you should live your life selflessly and focus on what you can give up for others instead of living only to make your own gain. And Eswaran also says you won’t get anywhere unless you’re willing to take risks, especially in business and he knows because he took a lot of risks to start his company QI Group Ltd.

Vijay Eswaran is the son of a Malaysian government official who was also known for his charity work and having a profound spiritual impact on Eswaran while he was still young. Eswaran got his bachelor’s degree in socioeconomics in 1984 from the London School of Economics and did a variety of gigs before learning about the multilevel marketing industry. His first venture into multilevel marketing came when he worked with the Cosway Group and then continued in a partnership with Joseph Bismark that resulted in starting QI Group Ltd. QI Group’s chief companies are QNET, Q-Stride, QI Lifestyle and QI Asset Management. Also established under QI Group is RYTHM Foundation, a humanitarian activist group that has helped establish schools, libraries, food banks and assistance programs for special needs children in various locations across Asia.

Vijay Eswaran believes in observing moments of silence both on his personal time and in work breaks, and he also practices dieting and certain exercises aimed at spiritual well-being. He’s written about them in his books titled “In The Sphere Of Silence,” a New York Times bestseller, and “On The Wings Of Thought.” Eswaran has also been highlighted in business magazines such as Forbes Asia’s 2011 “Heroes of Philanthropy” and the 2013 “Top 50 Richest” editions. He has been an important speaker at events like the World Economic Forum, and he won the New Global Indian award in business excellence at the 2012 Global Indian Meet summit.

How Lori Senecal’s Leadership Skills Manifest In Her Global Executive Roles

Lori Senecal has created a niche for herself in the world of business leadership by pioneering innovation and transformation in virtually every organization that she leads. Over the past two decades, the current global CEO for Crispin Porter and Bogusky (CP+B) has held different e executive positions with several organizations and the transformations she helped such organizations achieve long outlived her tenure at these institutions. She has, for the last three years, committed to funding transforming CP+B and her actions are already visible.


Role at CP+B


Lori Senecal serves as the global CEO for the organization, overseeing its global operations and ensuring harmonious interactions between the headquarters and its 10 branches spread across the world. She is also charged with the responsibility of ensuring the company’s continued global development. Within the few years that Lori Senecal has served as the head of CP+B, she helped foster a sense of inventiveness and that effectively ensures continued consistency by the company staff.


About Lori Senecal


According to Bloomberg, the marketing industry thinktank and acclaimed achiever graduated with a Bachelor of commerce with specializations in marketing and finance from McGill University. She would then start her career in different positions and firms within the marketing industry before joining McCann Workgroup as their global chief innovation officer in 2007.


Since then, Lori Senecal has served in several other marketing agencies in the global executive capacity such as her immediate former position as the global CEO and executive chairman for Kirshenbaum Bond Senecal and partners.

Throughout her career, Lori has proven her leadership and business transformation skills through her unique ability to identify and tap talents within her institutions. She is also well known for her innovativeness as well as her ability to influence positive changes within the institution or department she heads.


Awards and recognitions


In 2017, Lori was named one of the most creative people in business by Fast Company. This recognition piles on an existing heap of awards such as making it to the list of top four ‘Agency executives to watch’ in 2016. Her success has even spilled over to the company she heads as CP+B also made it to the top creative innovators of the year 2017.